douglas wilson

Wednesday, September 16, 2009

Tungsten - A New Typeface from H&FJ


Hoefler & Frere-Jones have created yet another great typeface: Tungsten.

It is a square-sided sans serif that is “more Steve McQueen than Steven Seagal" and “whiskey highball, not a martini.” It has a nice association with Alternate Gothic No. 3 but they created some nice contemporary design elements to give it a fresh look.

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